Autonomous Car Security Platform

Connected car/Autonomous vehicle security and information platform with blockchain technology

CUBE is a network security company based on blockchain.

At present, the automobile market of 1.7 trillion USD, has reached an important turning point. The rapid expansion of car connectivity has brought attention to the significance of network security. Given that new cars from 2020 will be manufactured with built-in CDMA, connected cars are expected to be under constant threat of cyber-attacks, similar to attacks our network connected PCs coping with today. CUBE is preparing to embrace a pivotal role in the rapidly changing vehicle market.


Connected cars and autonomous vehicles require a myriad of communication hubs: vehicle to vehicle (V2V), vehicle to network(V2N), vehicle to Infrastructure(V2I), vehicle to device(V2D), etc. Increased connectivity enhances user convenience, yet also heightens vulnerability from cyber attacks. Thus, network security is pivotal in stabilizing the connectivity of vehicles. CUBE utilizes Blockchain, Deep Learning (in-depth learning) based AI-intelligence, Quantum hash encryption, Endpoint protection and Cloud-based Intelligence to ensure security in automotive networks.

1. Blockchain Security

The conventional blockchain technology grants security whilst maintaining simplicity, but has its limitation on transmitting large files. CUBE Blockchain security resolves such drawbacks, through utilizing peer-to-peer hypermedia protocol and asymmetric encryption. CUBE Blockchain technology will provide next-generation security for the automobile industry, taking advantage of the impossible-to-hack nature of blockchain, whilst providing rapid data transfer.

2. CUBEBOX Endpoint Security Technology

Connected cars engage in multilateral communication from various external sources: vehicle to network (V2N), vehicle to vehicle (V2V), vehicle to Infrastructure (V2I), and vehicle to device (V2D). CUBE Endpoint Security Technology generates endpoints at all external connection points for protection. CUBE’s unique technology uses ‘hash price’ to scan and distinguish over 300 million ‘known’ attacks with only 10MBs of disk space. In fact, even with our light-weight software, it holds the fastest endpoint processing speed amongst the existing endpoint security products.

3. Cloud Check-Box Technology

CUBE Cloud Technology can detect ‘unknown’ attacks by transmitting suspicious files to a cloud malware database, the Check Box. Our Cloud Check box is partnered with more than 50,000 corporations which upload and share newly encountered malware on a transnational database. ‘Unknown’ attacks that are left unidentified are sent to Sandbox, where files run in a virtual vehicle environment. Based on the verdict from the Sandbox analysis, the results are uploaded to the database and will be shared across other vehicles.

Technology Application

1. Data Business

According to the McKinsey Report, the value of data collected from a car exceeds that of the car itself. CUBEBOX enables anyone to become a data producer when he or she simply plugs our device in a car. CUBE will establish an ecosystem of automobile data sales and aim to become the world’s largest Big Data company.

Data Providers

The CUBE token links driving-related information from the car to data consumers who need this information. Drivers generate this information as they drive and receive CUBE tokens in return. CUBE then links it into a blockchain. Data providers can use this to tap into services such as “Over the Air” (OTA), autonomous car security, and mileage insurance services from data consumers.

Data Consumers

Data consumers who need this information will provide their services in exchange of Cube tokens. Automobile generated information, is sent, utilized, and received by all nodes. Data consumers can also provide OTA services and autonomous car driving support information to data providers. This circulation is a key principle of the CUBE token. CUBE’s tech can be applied to different blockchains and improve data security and sharing in various real world situations.

Cube Token Usage Plan

  • 2. OTA Business

    OTA technology provides remote automotive software upgrade. This will upgrade the functionality of in-vehicle software. CUBE’s blockchain based OTA technology will provide remote software diagnostic and the installation of bug patches.

  • 3. Automotive Security Business

    According to ‘Cybersecurity Ventures’, the cybersecurity market grew from 3.5 billion USD in 2004 to 120 billion dollars in 2017, more than 35-fold within a short time span. The switch to connected cars will result in burgeoning of the demand for network security. CUBE will provide a robust multilayered security that is vehicle-optimized, using our blockchain, endpoint and cloud checkbox technology.

  • Road Map

    • 1
      Apr 2018
      Contract Announcement Unveil new automotive and blockchain contracts and partnerships.
    • 2
      May 2018
      OTA Ver 1.0 AUTO device will be released
    • 3
      Jun 2018
      Blockchain Layer Architecture Completion
    • 4
      Jul 2018
      CUBE Conference in Seoul All contributors will be invited
    • 5
      Aug 2018
      Release Study Reports
    • 6
      Sep 2018
      Marketing Conference Online Marketing Progress Report Conference
    • 7
      Oct 2018
      Initial Development of AI Architecture Complete
    • 8
      Nov 2018
      CUBE Conference in Tokyo All contributors will be invited
    • 9
      Dec 2018
      Annual Report 2018 Real Time Online Broadcast

    Automotive Market Trend

    1.7 Trillion USD
    Target Market
    • Current Car Market
    • Autonomous or Connected Car Market
    Markets of Autonomous Vehicles and Connected Vehicles

    CUBE incorporates blockchain, endpoint and Cloud-based CheckBox to implement following business models.


    Standing Adviser

    Shin, Hun Cheol
    • sk

    SK Group total Vice Chairman (former)
    SK Ltd. CEO (former)
    Miso Microcredit Bank Chairman (former)
    Korea Fencing Association Chairman
    Seoul City Ochastra Chairman
    Shin had served as SK's vice chairman for more than 30 years and had significantly contributed to making SK company a global company.
    Shin, Hun Cheol is highly respected by many young people in Korea because of his efforts to contribute to society and his personality. He has also been selected at Forbes as one of the 48 best angel donors in Asia. Mr. Shin joined Cube Intelligence as a Standing Advisor through a solid relationship with Dr.Bong H. Lee started from Green Car business.


    • Richard Biggs (CEO)
      • abnamro

      Richard Biggs graduated from London School of Economics, and worked at Ernst & Young as an analyst for Financial Advisory Group, Due diligence for multinational M&A transactions. He also worked at ABN-Amro as an associate equity researcher.

    • Bong H. Lee, Ph.D.
      • stanford
      • albany
      • greencar

      Dr. Bong H. Lee received his Ph.D. from State University of New York with Stanford University AMP. After lecturing as a professor, he worked as an IT expert in the automotive field for 15 years. He has achieved sales of $300 million in telematics in Europe and North America, and established Green Car Carsharing. He is now CUBE's Chief Vision Officer (CVO) and in charge of CUBE's vision presentation.

    • Robert Cooke

        Robert studied Social and Cultural Studies and a Foundation Degree in Anthropology at Goldsmiths University, London. He’s well versed in business development, marketing, start-ups, and consulting for a large Korean corporations. He is now applying these skills with a keen interest focused on the potential of blockchain technology and machine learning, which he believes will revolutionise the way we live and interact with the world.

      • Dr. Jae Sung Lee
        • mit
        • hyu

        Jae Sung Lee founded CUBE in 2017 and is currently head Director of the Seoul office. Jae Sung Lee is a medical doctor and has been working closely with the Cube team since the original Green Car project. He came to the Cube after working in the hospital. He majored in mechanical engineering at Hanyang University. After that, he graduated medical school of Kyung Hee University, and went on to to work at the University hospital.

      • Kim Bo Seob

        Kim has been deeply engaged in the automotive information technology for 15 years. He has launched numerous services including; telematics, black box, and navigation. He is the general manager of the Lotte ‘Green Car’ platform, Korea's first car sharing service. He is an ideal general manager thanks to his abundant experience in initial platform construction and operation.

      • Geon H. Lee, Ph.D.
        • kaist
        • samsung

        Lee received a Ph.D. in Physics from Yonsei University. Since then, he has worked as a researcher at the Brain Science Institute at KAIST. Dr. Lee worked as a researcher at ETRI, and for 15 years was part of the ‘next generation technology’ team at Samsung Electronics central research institute. Dr. Lee is currently in charge of CUBE's AI development.

      • Cho, Sung woo
        • samsung

        Cho was part of the Samsung SDS Cloud Development Team as a developer. He is known as a big data transaction developer, with a deep expertise in the decentralized technologies. His specialties are performing system infrastructure of blockchain projects(CUBE), and designing blockchain application architectures.

      • Cho, Seong-hun

          Seong-hun cho has experience in the industry with deep knowledge of Cryptocurrency Mining. He’s deeply fascinated by cryptocurrency mining and new implementation frameworks, favorite research for mining and private consensus algorithm. He’s a great team player and is happy to share his knowledge with his coworkers..

        • Choi, Moon Sung

            Choi is a Full-Stack Web Developer. He graduated from Ajou University majoring in Digital Media. He was responsible for a lot of public institutions' web development. Rather than take a cushy government job, Choi joined Cube and is now in charge of CUBE’s server development

          • Jeong, JongHyeon

              Jeong JongHyeon is currently working the web, front end, and Android application He is also in charge of improving the responsiveness of the website and other SUBE applications.

            • Balakrishnan
              • periyar

              Balakrishnan is a technology evangelist with more than 12 years of experience in IT, eCommerce, digital marketing, business development, start-ups, and social marketplaces. Balakrishnan has helped companies to design, develop and implement open source digital marketplaces. He’s a true believer in blockchain-based autonomous vehicle security and is excited to work towards a decentralized economy.

            • Ryu Hae Yeon,Ph.D
              • mit

              Dr.Ryu holds a doctorate in Financial Administration. She studied at Sloan School's Artificial Intelligence Online Program at MIT. She was CFO at Xroad and CFO at EC Miner, which is a big data specialist company. She is currently working as the CFO of CUBE.

            • Hyesun Lee
              • ucla

              Hyesun Lee majored in art at Sookmyung Women's University and graduated with a master's degree in design from UCLA. She is the head designer at CUBE

            • Yoon Jae Song
              • skku

              Yoon Jae Song graduated from Sungkyunkwan University, a major scouting location for Samsung to find management candidates. He’s in charge of the CUBE user experience.

            • Hae Won Kwon
              • innov

              Hae Won Kwon has been part of a variety of corporates projects with major conglomerates likes LG, and Lotte. She has been in charge of UI design of several startups and now an integral part of the UI team at CUBE.

            • Il Man Kong
              • chosun

              Il Man Kong graduated from Pima CC and worked for Chosun Daily, YBM and Mirae Pharmaceuticals as a sales representative and a HR specialist.

            R&D Team

            • Yoon Young
              • texas
              • toronto

              Dr. Yoon Young studied AI at the University of Toronto, which is renowned for artificial intelligence. He worked at the IBM Watson Institute, where is known as the foremost leader in artificial intelligence around the world, also had a career at Samsung Electronics. Currently, he is a professor of computer science at Hongik University. He is majoring in cyber security solutions and artificial intelligence applications. Currently he is developing CUBE's Blockchain-based Security.

            • Jang Hee Su
              • seoul

              Dr. Hee Su Jang has received her Ph.D. in blockchain research and currently works as a researcher at the Statistical Analysis Center for Mathematical Infrastructure at Seoul National University. She joined Cube R&D team as a key researcher in blockchain security and information technology.


            • Gi-Yeon Hwang, Ph.D.

                Dr.Hwang is the Korean Autonomous Committee Co-Chair with Vice Minister of Transportation. He has was the Vice President of Hongik University, and Dean of Engineering School of Hongik University, and a Chair of the Korean Transportation Development Research Center. He is also a Chairman of the Korean Car Sharing Committee.

              • Professor Choong Ke Lee Ph.D.

                  Dr. Choong Ke Lee is a Professor in Corporate Law. Dr. Lee is an expert in the law related to blockchain, such as trust law, ICO, and autonomous vehicle regulation. He received his Ph.D. from the University of Cambridge, UK. He was the dean of the Hongik University Law School. He is the Vice President of the Legal Professors Association and a member of the Education Department of the Ministry of Justice.

                • Ian Scarffe

                    Ian Scarffe is a serial entrepreneur, investor and consultant with business experience from around the world. A leading expert in Bitcoin, Blockchain and Crypto industries, Ian is at the very heart of revolutionizing the financing industry across the globe and currently consults and advises for a range of companies.

                  • Dr. Byiung Kun Park
                    • 서울대학교
                    • kaist

                    Dr.Park has been a professor at Seoul National University, and KAIST. He also worked as a key engineer of Delphi. Managed the Technical Center of Automotive Product Systems. He developed electronic controlled automotive components such as Smart Airbag, Suspension, Electric Power Steering. ABS, Sensors, EMS-ECU (Engine Management System-Electronic Control Unit), and HVAC System

                  • Jae Kim
                    • incubator

                    Jae Kim is Cryptocurrency expert, ICO adviser, and an incubator. He has been an advisor of IndaHash. Jae Kim is also a well known influential Youtuber in Korea, and is known as Coinmong.

                  • Jay Kim
                    • icoschedule
                    • icopress
                    • samsung

                    Graduated from the University of Chicago majoring in Computer Science. Kim worked at Samsung SDS as a software engineering consultant. Kim is operating the most comprehensive ICO information community in the Korean market. ( & ICO Insight.cokr-in the works)

                  • Shin Sop Kim
                    • stanford

                    Studied at Stanford Graduate School of Business and Seoul National University. He was a researcher at Daewoo, a credit analyst at UBAF Bank, and a fund manager at KDIM. He is CEO of venture capital firm Addval Capital.

                  Already Implemented

                  Car Telematics Business

                  • Developed the car telematics devices in Korea.
                  • This devices had been sold in USA, Germany, France, UK, Spain, Singapore, and Australia.
                  • 10M units with $300M revenue.
                  • Received the “Best Worldwide Automotive Invention Prize” from Frost & Sullivan.
                  • Hanover, Germany

                  • Tokyo, Japan

                  • CUBE, XROAD Chairman Bong Lee, Ph.D.

                  Carsharing IOT Platform

                  The CUBE team founded ‘Greencar’, at the time, a 700 fleet strong car sharing platform.

                  The platform was then sold to Korean-Japanese conglomerate LOTTE. There are now plans for car sharing service to fully adopt CUBE’s security technology to keep its fleet secure sometime in the future.

                  • Greencar owns 5,000 cars in Korea

                  • Over 10M users

                  • CUBE Chairman Bong Lee,
                    Ph.D. founded Greencar

                  CUBE Conference

                  International Blockchain Summit

                  As Seen On